Word Count: 564 Date: Fri, 27 Feb 2009 2:22 PM
How Four Little Digits, 0845 Numbers, Could Change Your Business
All businesses need to be contacted by their clientele and unfortunately now this is something most customers dread. The thought of being put on hold for a long time or just hearing an engaged tone is intensely frustrating. Although the technology has advanced in this area, it would seem that people would to know that they are not being ignored and that they will be able to get through to the customer service they need.
A company that organises its phone service so that customers are not ignored or left on the end of a phone line with an engaged tone are those that are more successful. There are several ways to be able to enhance customer service and then go on to improve your business. Firstly, a good tip is to change your business number to a non-geographic number, which is done by becoming a 0845 number. A non-geographic number creates a nationwide image to your company and instantly makes it look more professional.
Using 0845 numbers psychologically makes a customer feel as though they are ringing a proper company and that is not a scam. The cost of all the call becomes lower for the customer and will encourage them to call your company in confidence. It can also offer protection to smaller businesses that may be based at a home address. They do then not have to put out their home number on any of their advertising. Again, for a smaller company this makes the business seem much larger and recognised than it would with a geographical number.
Another way to maximise and utilise customer services as well changing your business contacts to 0845 numbers is to make sure that customers are not left waiting. A call management system can benefit your company greatly. Although people do not like to be kept waiting, being told that they are in a queue and where their position is more encouraging than an engaged tone. Other options within these call management system is missed call alerts. If a customer has hung up before speaking to someone, your company can be sent an email with their number. This will then allow you as a company to offer a high level of customer service, a company that calls its clients back will be looked upon favourably to one that does not.
Due to the financial climate currently, it is worth considering creating a 0800 number for your company, a company with a free number will generate much more business than one that charges and much like 0845 numbers, gives a sense of a company being very well reputable. Small details like this may seem quite insignificant but can make a large impact on how your customer's may consider your level of service to them, something no company can deny is important.
It is apparent that customers now find small factors like cheaper and even perhaps free phone lines to be integral to their choice of company to spend money with. In a day and age when competition between businesses is getting increasingly tough, it is small considerations such as these that will end up benefiting your company in the long run. Much of it will also rely on your company's ability to deal with its customers obviously, but it is usually the small things that make all the difference.
About the Author
Shaun Parker is a business expert with many years of experience in the customer service industry. Find out more about 0845 numbers at http://www.blueboxtelecom.com
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