Strategy #4 And #5 For A Seven-Figure New Year

Want to be able to achieve more freedom and at the same time exponentially grow your empire? Choose new opportunities to surround yourself with higher level people.

We have all heard it a million times - you are influenced by the people you spend the most time with. So are you seeking out opportunities to be with people at the level you want to be with? Or are you engaging in the same old coaching programs, events and communities that attract people who stay pretty much in the same place year after year?

Many years ago I realized that if I really wanted to step up my game I was going to have to hire a coach who charged a fee that required me to really stretch. I did this for two reasons: 1) I knew that I needed someone who could specialize in exactly what I was trying to do with my business and I wasn't going to get that by working with the average business coach who was charging the "going rate" and 2) I knew that if I expected to increase my fees significantly, and I wanted my clients to come along for the ride, I had to be willing to pay that higher fee as well. In the end I got the expertise I needed to take a huge leap in my business (mostly by doing things that not everyone else was already doing) and I received higher fees from my clients which allowed me to implement everything I wanted.

Along those same lines there is one event that I started attending about 4 years ago that has dramatically shifted my thinking - and my results. Most of the people who attend are multi-millionaires. When I hear them talk I learn something new. Networking at this level, I have put together deals that most people dream about. If I did not make surrounding myself with big players a priority, I would still be where I was 5 years ago.

The only problem with that event is that it was on the other side of the country. That is part of why I created the event on the West Coast! =-)

What decisions have you made to surround yourself with the BIG players this year? (Hint: Hiring big players to help you grow YOUR business might be a monster investment but it is worth every penny and more.)

Focus on scalability.

An empire business is only possible when your business prototype can be replicated over and over again. Think in terms of a product line that you already have a lot of traction with. You somehow figured out a system from idea inception to marketing it to fulfillment that works. That is what we call sweat equity.

Now: what if you could take that system and reproduce it for other industries or other product offerings? Or what if you could package your system and have other people run the businesses in their areas?

The most common example of an established scalable business model is software. Developing software costs a tremendous amount in terms of time and manpower, but delivering a copy of that effort over and over again costs next to nothing.

When you focus on scalability, a classic CEO mindset, you remove a financial barrier that exists when you try to maintain control of everything. This strategy is your ticket to not only unlocking the revenue game and creating a 7-figure business, but also of being able to truly impact more people and the world in a much bigger way.

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