How Internet Network Marketing Is Like A First Date

Internet Network Marketing has a lot of parallels to dating, at least the kind of dating you see in Leave it to Beaver re-runs (yes I am showing my age a little bit here). The similarities are striking when you think about trying to make a great first impression, and getting that all important second date.

You see, the whole process of Internet Network Marketing is a lot like courting a girl or guy that you hope some day will be your spouse. If you think of treating the people who are opting into your list and hopefully end up as a partner with you in business, you will begin to see the parallels.

Do you go out and ask the person you just met that you will marry them right off the bat? Well most people wont, and the rare people who this works out for are the exception. No, you go through a whole courtship ritual where you put deposits into that persons emotional bank account and build up trust with that person.

If you really like that person, what is your whole purpose on that first date? To try and get a second date.

An e-mail autoresponder series that you use for Internet Network Marketing is the same thing. Your whole purpose is to try and get that person to read your next e-mail. If you keep making deposits into their emotional bank account, or keep giving them what they really want, eventually they will be eager to get your messages and very much want to read what you have to say.

In a long courtship ritual, eventually the person you are dating will hopefully become eager to go on another date with you and eventually look forward to spending time with you. Do you see the connection?

When the balance in that emotional bank account can grow with those who are on your opt-in list, the relationship strengthens and it becomes possible to do heavy lifting, or trying to gradually persuade them to take a look at your opportunity.

You of course would like your prospects and customers to do business with you. I would like you to consider the gravity of what it is they really expect from you in exchange for their money.

There is some change they want in their life. How are they going to trust you to help them make that change? How big of a deal is this to them, really? If they get burned in their quest to solve this problem, what does it cost them?

The most amateur marketing mistake is attempting to withdraw before an emotional deposit is made. In total, your emails should give FAR more than they take. Many people just getting into Internet Network Marketing make the mistake of trying to convince those to join them right off the bat. Big mistake? Yes, absolutely. Are your chances of getting someone to marry you better on the first date, or after dating them for a while, proving that you would be a capable spouse, and making those emotional deposits?

So, with Internet Network Marketing, as in dating, its like a courtship ritual. One must keep your prospect interested in what you have to say and educate them and treat them with respect so that eventually you might find a few business partners.

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