Marketing Subcategories
Marketing Articles
You can have the best book in the world, but if no one knows about it, no one will buy it; publicity, promotion, marketing and a focus on selling more books should now be a big part of your daily life
Sun, 20 May 2007: Book Publishers Best Marketing Tips
Your book selling, book marketing, and book promotion planning should begin before the manuscript is completed. Assuming you're a self publisher or book publisher and you've already published your boo
Sat, 19 May 2007: The Best You on the Planet
You can learn a lot by listening. Recently, I interviewed Craig Perrine for a project about list marketing. Craig spent a lot of time talking about knowing who you are, and knowing who your readers a
Tue, 15 May 2007: Hot Tips For Marketing Books For Self Publishers
With careful planning you can market, promote, and get (free) publicity (publicity is always free) on a limited budget; you can take the cheap and easy way. Whether you've just published a book or hav
Wed, 9 May 2007: 12 Guerrilla Marketing Tips for Small Business Owners
As an entrepreneur, you know how important it is to accentuate the uniqueness of your business whenever possible. Very few consumers are interested in choosing a generic product or service, after all.
Tue, 8 May 2007: Atlanta Marketing Options are Abundant
As business continues to grow in Atlanta and technology improves, the marketing tools used to communicate with consumers is expanding at a rapid pace. This is a blessing and a curse. The added resou
Mon, 7 May 2007: Build Your List : Stop Selling Directly to Customers
One of the biggest mistakes I made years ago is I did not set up opt-in form and builds my own list. I want to share it with you here to let you avoid the same mistake I made.Based on the nature of af
Sat, 5 May 2007: Market And Sell Your Self Published Books Easily
Whether you've just published a book or have a book that isn't selling, now is the time to start marketing the easy way today! It's one thing to write a book, but an entirely different thing to write
Fri, 4 May 2007: How To Promote Your Self-Published Books
With careful planning you can market, promote, and get (free) publicity (publicity is always free) on a limited budget; you can take the cheap and easy way. Your book selling, book marketing, and book
Thu, 3 May 2007: Cut Out the Middle-Marketer: Own Your Campaign
My true love is music, but the fact is I have to make real money too. There's nothing better than getting together with old friends (older and older, as it turns out) and jamming in front of a crowd.
Tue, 1 May 2007: Fab Four Marketing
You know, once you start looking, there are lessons everywhere.This morning, I was taking my son, Patrick, to school. We were listening to the Beatles- Sergeant Peppers Lonely Hearts Club Band.Patrick
Tue, 24 Apr 2007: Word Of Mouth Marketing - Three Simple Tactics Will Guarantee Your Word Of Mouth Marketing Success
By now everyone on earth knows what word of mouth marketing is. There is even a word of mouth marketing association, which seems bizarre since isn't word of mouth what we as humans do? Do we have to b
Mon, 23 Apr 2007: Trade Shows and Trade Show Exhibits - How To Get The Most Out Of Your Next Tradeshow
Trade shows as a key component of every industry, association, and professional meeting. Their importance cannot be over stated for the attendees, the sponsoring organization, and the exhibitors thems
Sat, 21 Apr 2007: Self Publishers - Hot Tips To Help You Promote Market And Sell Your Self Published Books Now
If you're a self publisher and don't have a big budget you can market and promote your book on a shoestring, thousands have done it. Be careful about your promotion and marketing dollars and don't pl
Wed, 18 Apr 2007: How To Market And Sell Your Self Published Books Fast
It's one thing to write a book, but an entirely different thing to write one that you know how to sell. With careful planning you can market, promote, and get (free) publicity (publicity is always fre
Tue, 17 Apr 2007: The Three Worst Marketing Mistakes You Can Make
Marketing is what we do that puts us in a position to make a sale. Good marketing makes selling easier. Bad marketing may make selling impossible.We market to strangers so some of them will raise thei
Wed, 11 Apr 2007: Business Coaches Make More Money Optimizing Their Relationships
To succeed, financially, as a business coach you really must optimize every relationship you have with your prospects and your clients.I have worked with business owners for over three decades. To thi
Fri, 6 Apr 2007: The One Thing That Can Break or Make your Marketing Success
Ever wondered how some entrepreneurs have all the business they need, while others struggle with only a few clients? Entrepreneurs pay a lot of attention to the mechanics of marketing: attending works
Wed, 7 Mar 2007: New Rules for the Telemarketing UK Industry
In the past few years, we saw a significant boom in the telemarketing UK industry. From the multi-million dollar corporations to small businesses, and even to political campaigns, telemarketing is us
Tue, 27 Feb 2007: Era Of Healthy Effortless Work
Good home atmosphere is sure to keep your employee or client always healthy and of sound mind in the office too. The person with a sound mind is always able to work better and can put in more input th
Thu, 15 Feb 2007: Choosing The Direct Mail Format That's Right For You
You could choose between different direct mail formats: a self-mailer, a postcard and a letter. Or you could send out a catalog, a direct mail package, a buckslip, an email or an unaddressed flyer. So
Thu, 15 Feb 2007: Get New Clients By Marketing With White Papers And Reports
Are you looking for a way to attract new clients while pre-selling you and your services? Or, maybe you want to build a list of hot prospects that are looking for a solution to the problems you solv
Wed, 24 Jan 2007: Obtaining Answers You Need To Stand Out In The Crowd
This can be done several ways. Surveys and focus groups are the two most used methods. I think if the selected participants are diverse enough and chosen properly, focus groups are the best way to g
Wed, 24 Jan 2007: Small Business: When Is It a Profitable Niche
Recently I took the position that for freelance service professionals, copywriters, IT pros, trainers, coaches, and so on, small business can be a poor market, although it's one that's often targeted
Wed, 24 Jan 2007: Who Lands the Big Companies
When we first start out as a freelancer, there's a tendency to "aim low" on the theory that since we're just starting out, we should start at the bottom, servicing small businesses, and eventually wor
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