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Tue, 25 Dec 2007: The Do's and Don'ts of Writing A Press Release
The best form of marketing is that which is Free. This article looks at what you must and must not do to ensure your press release gets published and you can get some free marketing for your business.


Fri, 14 Dec 2007: Changing The Picture To Attract More Business!
Do you ever feel like you're stuck at a certain income level? Do you want the secret to instantly grow your business? This can be done quickly and easily by changing the picture.

Thu, 6 Dec 2007: Promotional Products: Buttons, Book Bags, and Safety Tools, Oh My!
Some people call them "tchotchkes." Others, "swag" (or "schweg"). However you say it, promotional products are an important - and surprisingly underused - part of contemporary marketing. Promotional products - those little giveaway keychains, buttons, caps, and other items embossed with product names or company logos - may look small, but they're a big business.

Wed, 5 Dec 2007: Building Your Down Line
Down line MLM network marketing is the art of taking your business knowledge, combining it with your faith in the product you are selling, rolling it up and packaging it and then presenting it to a room full of strangers as the must have business opportunity they have searched for unsuccessfully until today.

Fri, 30 Nov 2007: Geke's Guide To Google Adwords
Drive bullseye laser targeted traffic to your site by using keywords or keyword phrases for your Goggle Adwords that pertains to your company and to your products.

Mon, 26 Nov 2007: Getting The Right Exhibition Equipment
Looking at the use of exhibition equipments and how it can be somewhat difficult for those who are not so experienced in organising events.

Wed, 7 Nov 2007: Introduction to Affiliate Marketing
Overview of affiliate marketing, managing affiliates, website, customers.

Mon, 5 Nov 2007: I Can't Afford A Publicity/Public Relations Campaign -- Can I?
Many business owners and entrepreneurs often overestimate the cost and underestimate the effectiveness of a widespread media exposure campaign.

Sat, 27 Oct 2007: Mind Over Marketing Matter
What does mental energy have to do with marketing: Anything at all? You might be surprised to find out how much it does…

Sat, 27 Oct 2007: Marketing Hat for Graphic Designers or Wannabe’s
Learn to design postcards on your own that will make your clients and you money. These tips will get the customers calling and coming into your store.

Sat, 27 Oct 2007: Marketing Basics Top CEO’s Still Don’t Know-If They’ll Admit It!
Let’s face it – marketing is expensive. You need to be an educated consumer these days if you want to be in control of your spending and your income.

Sat, 27 Oct 2007: Good Marketing Pays for Itself
Why spend money on marketing when you can make it pay for itself? You have a good product or service, you run your business well, the only thing that you need is good marketing and that will eventually pay for itself.

Sat, 27 Oct 2007: Find the Goldmine within Your Business
People that have bought from you are a gold mine you aren’t utilizing. How to go about finding more of the kind of customers that make opening your doors worthwhile every day.

Sat, 27 Oct 2007: Don’t Get Caught in the Catalog Crossfire
How to Avoid Postage Rate Missiles for Catalogers... Don’t spend the money to send off catalogs to people who may or may not open them, that’s too expensive.


Sat, 27 Oct 2007: Does Your Marketing Plan Need Changing?
How does “if it ain’t broke don’t fix it” apply to marketing? If you are thinking about changing your marketing plan you need to read this.

Mon, 22 Oct 2007: Market Segmentation & Niche Marketing
The company's which command significant market shares are the ones which make sure their products or services are carefully targeted to a specific niche in the market.

Thu, 18 Oct 2007: Five Methods of Cold Calling Success
A little bit of help overcoming the somewhat daunting task of Cold Calling.

Thu, 18 Oct 2007: How To Utilize Low Budget Advertizing
How to Advertise when your have very little money to spend.

Wed, 17 Oct 2007: Directory Differences
Directory submission is a key to marketing your online presence, getting traffic and improving search engine results. Don't neglect what will make your website a success.

Sat, 13 Oct 2007: Digital Signage: Marketing Plans and Efforts are Essential -Even for Small Businesses
A California-based advertising and marketing firm has made a confidential study of small business owner attitudes toward marketing that paints a rather unattractive picture.

Fri, 12 Oct 2007: Branding Strategy: Creating a Powerful Brand Using Archetypes
It's not just a fancy logo that sparks recognition. It's the emotional appeal that the brand creates. A brand rich with personality and magnetism tugs at our heart, stirs our imagination or tickles our funny bone. That's why I include the ancient power of archetypes in my branding strategy to help my clients create their brand.

Thu, 11 Oct 2007: Starting A Business: Advertising And Marketing
You have a wonderful thought for a new business. You've done necessary forms, designed your office, bought equipment and opened your doors. However, without proper advertising and promotion, your busi

Wed, 10 Oct 2007: Extra! Extra! Read All About It!
Headlines sell. Take a look at any magazine front cover and you will see a stack of headlines enticing you to read further. The evening news bulletin - you hear headlines at the top of the news before

Wed, 10 Oct 2007: Recycled Articles: Write Them Once ... Use Them Hundreds of Times
I am a closet Greenie - I love recycling things and finding lots of new uses for old things. A few years ago, a friend of mine suggested that articles could also be recycled. I was intrigued ... how c

Wed, 10 Oct 2007: How Search Engine Marketing Can Define your Online Success
Search Engine Marketing (SEM) is the backbone of anyone looking to conduct a serious and profitable online business. Whether you hire a consultant, expert or attempt to do it yourself, a well thought


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