Branding Articles
One of the first decisions an e-commerce business owner needs to decide is whether they will experience more success as a local or a national business There are some e-commerce businesses that make millions of dollars in the local market, that would make very little in the global market
Fri, 8 Jun 2007: Avoid Being A Dot-bomb
There is very little difference between a dot com success and a dot-bomb is a mixture of several elements taught in grade 9 business courses Most of the reasons e-commerce businesses fail are amazingly obvious, and commonly overlooked
Thu, 7 Jun 2007: The Sales Technique Ever Smart Parent Knows
What do good parents know about marketing Plenty
Thu, 7 Jun 2007: Proven Keys To Writing Sales Letters That Sell
Do you have any sales letters that give returns of 20, 30 or even 61 percent There are sales letters that do exactly that, and there is a classic text that will show you how to write them for yourself
Thu, 7 Jun 2007: The Secret Science Of Why People Buy From You
Whether you sell your product or service online or offline, there are two principles you must understand to be a successful marketer Understand them well, and you’ll make a fortune
Thu, 7 Jun 2007: Here’s How To Get Better Returns On Your Direct Marketing Dollars
If you want better returns on your direct marketing dollars, you need to stand on the shoulders of marketing giants If you do as they did, you’ll get the terrific results they got
Thu, 7 Jun 2007: What Legendary Marketers Say About Writing Great Copy
Whether you sell your product or service online or offline, there are two principles you must understand to be a successful marketer Understand them well, and you’ll make a fortune
Thu, 7 Jun 2007: The Law Of Dissatisfaction: How To Motivate Prospects
The 7%-38%-55% Communication Rule
Dr Albert Mehrabian, Professor Emeritus of Psychology, UCLA is best known for his 7%-38%-55% Rule that states 55% of communication is attributable to non-verbal behaviors like body language and facial expressions; that 38% of communication is attributable to voice including volume, tone, pitch, cadence, and quality; and only 7% of communication is attributable to the words used
Thu, 7 Jun 2007: How To Tell Your Story To Increase Your Sales
When you want to be successful, you do what successful people do Advertising giant David Ogilvy read one book at least seven times, and he recommended that everyone in advertising do the same
Wed, 6 Jun 2007: How To Run With The Big Dogs...even With An Underdog Marketing Budget!
"How do I gain an advantage in my market when it seems like all of my competitors can outspend me by at least double or more"
This is one of the main questions I hear from our customers and it's something that businesses everywhere struggle with - not just small businesses, but any company that is not the leader in their category
Tue, 5 Jun 2007: When Was The Last Time You Changed Your Game...?
I found an interesting article in the sports section today about all the work Phil Mickelson has recently done on his golf game It reminded me of some thoughts about the business of selling and the need to be constantly upgrading your selling "game"
Tue, 5 Jun 2007: The Art Of Negotiation
Every part of our business and life requires negotiation skills The ability to negotiate will increase our successes, open up opportunities, and improve relationships
Tue, 5 Jun 2007: Reach Business Success Faster
At one time the business community told new businesses they needed to pay their dues Brick and mortar companies still need to wait five years before they can safely withdraw any money without fear of destroying their business
Tue, 5 Jun 2007: Compare Work At Home Businesses & Jobs
Everyone has seen the emails that link to a 'buy now' page, which is suppose to convince you to part with your money so you can learn how the product owner made it rich I'm here to tell you how they made it rich – selling the 'get rich now promise
Tue, 5 Jun 2007: Benefits Of Work At Home And Self-employment
When we start a work at home business there are dreams of working in our pajamas, sleeping late, and retiring early Most of these expectations fall outside of reality
Tue, 5 Jun 2007: How To Generate More Business Quickly
1 Identify the ideal characteristics of an ideal customer
Tue, 5 Jun 2007: List Building: 5 Great Ways To Increase Opt-ins And Conversions
If you're just starting out with Internet Marketing, you probably don't know where to begin when creating your first list building page Tracking and testing of whatever page you create is important, and you should start doing those things right away
Tue, 5 Jun 2007: Work At Home - Article Marketing
The new work at home trend is sweeping across the globe with the assistance of the Internet Whether the work at home business is local or international, it does pose unique marketing problems
Mon, 4 Jun 2007: Email Marketing Profit Basics
Email marketing can be very important for cashflow into your business Email marketing, if done correctly, can create immediate results; produce sales within minutes, and over time create brand recognition, product consciousness and augment web site traffic
Mon, 4 Jun 2007: New Web Marketing Content For Web2.0
There are two types of optimization that online business owners need to pay attention too, search engine optimization (SEO) and conversion rate optimization (CRO)
Content optimization is the most misunderstood SEO tasks
Sun, 3 Jun 2007: Which Pen Should You Choose For Your Business Promotion
There are many different types of promotional pens that you can choose from for your business promotion, but another good point to make is that there are a variety of different pens that you could use for different promotions Stepping outside of the box of traditional promotional pen hand outs and usages you can create an influx of new business or great promotions for your upcoming specials
Sun, 3 Jun 2007: Writing Your Own Business With Promotional Pens
Promoting your business is extremely important and every business owner knows the importance of new, interesting and effective advertising and the impact it can have on business By finding new and different ways to promote your business, you can put a whole new face on your company
Sun, 3 Jun 2007: Promotional Pens - A Great Trade Show Giveaway
One of the best items that you can give away during a trade show is a promotional pen They are very popular at trade shows for a good reason – when people go to trade shows, they are inundated with papers, pamphlets and flyers, most of which get tossed into a pile back at the office, never to be looked at again
Sun, 3 Jun 2007: What Are Promotional Pens?
Promotional pens are advertising for your business and the best part about them is that they work for you for little cost Promotional pens come in a wide variety of shapes, colours, types and sizes – there is certainly something to meet your needs and your budget
Sun, 3 Jun 2007: 7 Simple Rules For Creating A Profitable Website
To succeed at your online business (whether you are selling your own product/service or are selling for other merchants as an affiliate), you need a Web site created just for that - a simple, focused site One that is easy to build, maintenance-free, low cost, credible, and a powerful traffic-builder and customer-converter
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