Branding Articles
Recording an interviewing an expert on a topic that has value for a group of listeners is one of the quickest and easiest ways to create a saleable product This sort of teleseminar can also help drum up interest in an upcoming event as a free preview call
Mon, 26 May 2008: Social Media Optimization: The Power Of Popular Opinion
Why should I care about Social Media Optimization
You should care about Social Media Optimization (SMO), because you care about your company’s image
Mon, 26 May 2008: Branding Your Own Poducts The Same As Major Corporations
Corporate branding is where the corporate name is the brand, and here the products tend to be described more in alpha numeric or letter terms, and not have distinctive brand names.
Sat, 24 May 2008: Successful Brands Are Based On Great Themes
A true brand is a metaphor for desire, a container for aspirations and the promise of fulfillment We are all the same, each of us searching for the same things and they aren't keywords
Sat, 24 May 2008: B2B vs B2C Website Design Usability
There have been many discussions and training programs on the Internet about website design conversion techniques, however, almost all of these refer to the B2C (Business-to-Consumer) business websites Very few, if any at all, focus on the B2B (business-to-business) and/or professional services business
Fri, 23 May 2008: Online Marketing Paradigm Shifting As Social Networking 'Silos' Get 'all Busted Up'
I used to work for a non-profit collaboration in the toughest areas of one of Canada’s biggest cities I worked with a great team of people from six different social service NGOs to bring governmental and non-governmental information and services to youths in areas where there was precious little knowledge of the opportunities that were available to them
Tue, 20 May 2008: How to Brand Your Company to Hispanics
The answer to three simple questions will allow you to properly brand your company or organization to the exploding Hispanic populace. The Hispanic purchasing power is now over $700 Billion annually in the United States.
Tue, 20 May 2008: How To Build Your Internet Based Affiliate Marketing Team
Internet based affiliate marketing, depends solely on the members who make up your team Affiliate marketing by nature depends heavily on the group you build and the quality of the groups relationship with each other
Tue, 20 May 2008: Fitness Business Trends
What an average fitness business owner needs these days is a change in attitude in terms of thinking about business growth The trend of starting or launching any fitness related business had started around three to four decades ago in the late ‘90s when fitness and maintenance of general good health was felt
Mon, 19 May 2008: Mlm Training - The 5 Rules Of "Closing" That You Must Know
Today "closing" as it is called in the traditional Home Business circles, is many times not done correctly and thus the sale or recruit is lost There are many reasons why people do not get the outcome that they want from the prospect, but there are 5 "rules" that we have always adhered to that have proven to be a great help with a lot of folks
Mon, 19 May 2008: Custom Labels In Chicago Illinois And The Competitive Market
Gain a better understanding of the custom label market in the Chicago Illinois market place within the health care, industrial and manufacturing markets.
Sun, 18 May 2008: Is Your Company Underachieving Because You Set Goals Before Mapping Opportunities?
During your annual planning ritual - do you study and analyze the current situation in your market and then move on straight to setting your goals Thought so
Sun, 18 May 2008: Can Short-Term Brand "Candidate Obama" Transform Successfully Into Long-Term Brand "President Obama"?
A spate of recent articles about the Obama brand have, in my view as an expert on marketing, neglected the brand's strategy and focused its verbal or visual expressions But far more important is the distinction between the short-term brand, "Candidate Obama," and the long-term brand, "President Obama
Sun, 18 May 2008: How To Increase Your Profit Through The "backdoor" - Part 1
You make a $9700 sale and you say an emphatic "Yes
Sun, 18 May 2008: Secrets To Building A 7 Figure Empire Online
These secret marketing techniques are exactly how internet legends are born. This is exactly how you can build a 7 figure empire online.
Sat, 17 May 2008: How To Get And Keep More Loyal Ezine Subscribers
When I noticed an automatically generated note from one of my email list hosting accounts at ProfitAutomation warning me that the account was approaching the 200,000 subscriber limit, and that I needed to increase its size, I realized that I finally had all of the subscribers that I really "needed" That account is one of five that I have with ProfitAutomation, and I also have one with Aweber
Sat, 17 May 2008: They're Lying About Conversions And You Should Be Upset!
I've noticed a VERY disturbing trend lately that I think you should be aware of Not noticing it will cause you to waste a lot of time, energy, and other resources
Sat, 17 May 2008: Why Joint Venture Partners Don't Promote Your Product
You spend months creating a product, designing a website, and having copy written and tested You spend countless hours schmoozing joint venture partners
Sat, 17 May 2008: Levels Of Market Segmentation
Market segmentation represents an effort to increase a company's targeting precision It can be carried out at four levels: segments, niches, local areas, and individuals
Sat, 17 May 2008: How To Sell ~ Anything ~ In 30 Seconds Or Less!
How the heck do you sell anything in 30 seconds or less; you say it can’t be done Yes it can
Fri, 16 May 2008: Business Promo: Advertising And Promotion For Your Business With Unconventional Branding
How do you get the word out about your business without spending a fortune Good question
Fri, 16 May 2008: Network Marketer: Be A Leader
Many individuals come into network marketing dreaming home based big money business dreams However, overtime the dream begins to fade after they have heard the word no, too many times
Thu, 15 May 2008: 7 Tips For How Top Franchisors Can Create Integrated Promotions And Ad Campaigns
Top franchisors face the daily challenges associated with having to manage day-to-day relationships with an ever-increasing number of franchisees and area developers The complexity of coordinating among so many stakeholders can represent a huge challenge - especially when attempting to maintain a consistent brand image across the entire franchise network while keeping marketing costs down
Thu, 15 May 2008: The Art Of Closing Your Prospects
THE ART OF CLOSING YOUR PROSPECTS
24/7-365 DAYS A YEAR “LIVE”
A HUMAN FACE WORKING FOR YOU
Wed, 14 May 2008: Narrowcasting Networks – Dedicated TV Arrays In Financial Institutions Build Customer Loyalty And Sales
Financial institutions face many challenges today in an increasingly competitive and innovative marketplace Offering new or improved financial products and services that distinguish you from your competitor is one means of capturing and holding onto your market share in this hyper-competitive and crowded financial marketplace
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