http://www.content4reprint.com/profile/frank-orman-8254.xml Articles at Content for Reprint en-us http://www.content4reprint.com/recreation-and-leisure/travel/2008-the-year-of-niche-travel.htm http://www.content4reprint.com/recreation-and-leisure/travel/2008-the-year-of-niche-travel.htm Wed, 21 Nov 2007 21:18:46 +0000 I have good news and bad news Let’s start with the bad news, so this article can proceed in the positive manner readers will have become accustomed to: Travel bookings are down in the USA, both online and offline for 2007 http://www.content4reprint.com/marketing/branding/is-being-number-1-in-google-all-its-cracked-up-to-be.htm http://www.content4reprint.com/marketing/branding/is-being-number-1-in-google-all-its-cracked-up-to-be.htm Wed, 21 Nov 2007 19:15:52 +0000 Anyone who has ever even heard the phrase ‘search engine optimisation’ will have experienced, largely through countless spam emails, adverts promising you the number 1 spot on 10 major search engines (we’re not even convinced there are 10 major search engines) within a month or two It’s nonsense, and the scam here is that you’re often top for search terms that no one will ever search for, but I digress: The adverts indicate that the desirable number 1 spot in Google is all important for your online marketing, but is that really true