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Joy Gendusa's User Profile and Articles

User Name: Joy Gendusa
User Homepage: http://www.PostcardMania.com
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User Bio:
Using a powerful, simple, extremely cost effective way of communicating with customers has earned Joy Gendusa Inc. Magazine’s recognition as the nation’s fastest growing direct mail postcard-marketing firm with year 2008 revenues close to $19,000,000. Gendusa began in 1998 with zero investment capital. Today, her Clearwater, FL firm called PostcardMania (www.PostcardMania.com), employs over 160 people and prints 4 million and mails 2 million postcards representing 35,000-plus customers in over 350 industries each week. Download the first three chapters of Joy’s book "The Ultimate Postcard Marketing Success Manual" here: (www.PostcardMarketingSuccessManual.com)

Latest Published Articles

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1: Disagreement Can Be the Key to Success

2: Marketing Overkill? The Undeniable Role of Repetition in Success

3: Promoting Heavy before the Holidays - NOT just for Retailers

4: Dental Surveys Can Boost Marketing Campaign Results

5: Dental Marketing Strategy

6: 6 Facts About Postcards That You Can Use to Grow Your Dental Practice

7: The Importance of a Marketing Plan

8: The 3 Steps to Marketing Like the Big Dogs From Home as an Independent Loan Officer

9: Stay in Touch with Leads and Get More Closes

10: Starting Small Business Promotional Campaigns

11: Sports and World Peace

12: Postcards – Picture Perfect Promotion

13: Franchisees: Tired of Wasting Your Marketing Dollars?

14: How Direct Mail Can Boost Your Networking Efforts

15: Marketing Basics Top CEO’s Still Don’t Know-If They’ll Admit It!

16: Marketing Hat for Graphic Designers or Wannabe’s

17: Mind Over Marketing Matter

18: Internet Marketing with Postcards

19: Find the Goldmine within Your Business

20: Good Marketing Pays for Itself

21: How to Get Your Staff to Bend Over Backwards for You No Matter What

22: Does Your Marketing Plan Need Changing?

23: Don’t Get Caught in the Catalog Crossfire

24: Direct Mail Versus Junk Mail – What’s the Difference?

25: Direct Mail Marketing – Can it Really Pay Off? Step 3: Do you know the Correct Estimation of Effort?

26: Direct Mail – Not What it Used to Be

27: Direct Mail Marketing – Can it Really Pay Off? Step 1: Researching Your Target Market

28: Direct Mail Marketing –Can it Really Pay Off? Step 2: How to design a direct mail piece that pulls.

29: Comprehensive Marketing Details Not Found in Beginner Books

30: Direct Mail – Don’t Assume, Just Test and Track

31: 6 Things I Know About Postcards That You Don’t

32: An Internet Marketing Strategy that Works

33: Basic Marketing Dope

34: Business Goal Setting and Then Following Through

35: Business Marketing Strategy

36: 2 Step Marketing