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We found 43 results for your search:1: To Land High-Paying Clients, You Need an Agency Quality Website
This month I'll answer a question posed by Cynthia B. who is returning to copywriting after a long absence. She wants to know:How important it is to have an agency quality website?The answer is that i..
2: Two Common Negotiating Mistakes Copywriters Make, and How to Avoid Them
This month I'll share two financially ruinous negotiating tactics often made by beginning copywriters. Both recently came from my coaching students.Financially ruinous negotiating tactic #1 comes from..
3: A Clever Way Copy Writers Can Strengthen Their Marketing: See Yourself As the Product!
When I teach my copywriters and other coaching students how to package themselves, I use a specific formula to get them from "ground zero" to a "complete package." Although there's not enough room to ..
4: How to Quadruple Your Chances of Landing a Client Using "Bulky" Mail
There are many effective ways a corporate freelancer can market herself...online and offline networking, cold calls, public speaking, article writing, and about ten or so other methods. But the one I ..
5: A Clever Way Service Professionals Can Strengthen Their Marketing: See Yourself As the Product!
When I teach my coaching students how to package themselves, I use a specific formula to get them from "ground zero" to a "complete package." Although there's not enough room to share the entire proce..
6: The 5 Big Obstacles to Freelance Success And How to Powerfully Overcome Them!
Having more than 20 years as a copywriter under my belt, most of it freelance, I've made all the mistakes and suffered all the pains (and the ecstasies) of freelance life. As an aid to my coaching stu..
7: The World's Most Powerful Marketing Model for Freelance Copywriters And Their Clients!
As a copywriter and copywriter's coach, it's my responsibility to offer powerful, on-target advice to my "mentees." For them as well as myself...and for you...I keep a keen watch on the world of freel..
8: Fatal Negotiation Mistakes Copywriters Make, and How To Avoid Them
In this article I'll share two financially ruinous negotiating tactics often made by beginning copywriters. Both came from my coaching students just this week.Financially ruinous negotiating tactic #1..
9: Conquering Insecurity: Every Copywriter's Hobgoblin
In my work as a copywriter's coach I often talk with new and even seasoned copywriters who express their deeply hidden yet oft-nagging fear of "not measuring up."I explain that every copywriter has to..
10: Is the Non-Profit Niche for Copywriting All It's Cracked Up to Be?
Since 2003 I've helped many new copywriters select the niche that's right for them, and those niches have been strong and varied.Nutraceuticals is big, and so is financial; technology is popular, as w..
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