Articles related to: book publicity
1: Economic Downturn Slices Corporate Marketing Budgets
American companies are tightening their advertising budgets and finding new ways to entice customers amid nationwide economic woes. MarketingSherpa's 2008 "Marketing During an Economic Downturn" surv..
2: Talk Radio Public Relations: Every Station Counts!
Interviews on talk radio aren't what they used to be.Back "in the day", hosts would invite guests into the studio for 30 minute or longer interviews. A talk radio guest could just knock off a couple o..
3: Want to Know How to Get PR?
Who doesn't want to sell more products and increase profits? That's what the world of business is all about! But if you want to sell, sell, sell, you need to first public relations, public relations, ..
4: Don't Make the Mistake of Overlooking Small Talk Radio Stations During Your PR Campaign
Talk radio interviews aren't what they used to be.In the 'golden days,' the hosts of major-market talk radio shows used to bring guests into the studio for long chats. A talk radio guest could just kn..
5: Why Overlooking Interviews on Smaller Radio Stations Can be a Big Public Relations Mistake
Talk radio interviews have drastically changed!In the 'golden days,' the hosts of major-market talk radio shows used to bring guests into the studio for long chats. A talk radio guest could just knock..
6: 6 Effective Ways to Generate PR for You and Your Business
Are you interested in successfully growing your business while not breaking the bank? Public relations is exposure that you get for your company, product or service that you do not pay for. The best w..
7: Book Publicity - 10 Ways to Find the Best Publicist to Promote Your New Book
It's hard to say it any better: Publicity is the voice of visibility." This is a terrific message to all of you authors out there. When it comes to getting the word out about your book in order to dri..
8: You Need Publicity for Your Book? Where Do You Start and What Do You Look For?
Want to sell lots of books? Well you need to get yourself out there! You need to be on the radio, in magazines and newspapers and on TV. The more exposure that you have in the media the better chance ..
9: Looking to Get Some Public Relations for Your Business?
In the corporate world, marketing's function is to generate sales leads and build awareness of the company's product or service. Many of these professionals are unaware of the power that PR can bring ..
10: Using PR and Your Media Niche to Make Your Business a Success
Gaining exposure using public relations for your business is a fantastic idea in order to drive sales. Although advertising constantly may not be the most cost effective way to achieve your goals. Whe..
11: What is the Missing Link in Your Publicity Plan?
It seems that the missing thing in many people's pr plan is positioning. I have found that by correctly positioning each book, product or service you can literally double your media exposure." Friedma..
12: How to Use Public Relations to Get Local Media Attention
You may have recently published a book. I would venture to guess that you have put a lot of time and passion in order to create a piece of literature to be read by people all over the nation! Getting ..
13: How to Use Public Relations to Get Local Media Attention
As an author, you may have recently published a book. I would venture to guess that you have put a lot of time and passion in order to create a piece of literature to be read by people all over the na..
14: Finding Your Media Niche
Gaining exposure using public relations for your business is a fantastic idea in order to drive sales. In order to do this you have to be really smart when it comes to the advertising and public relat..
15: Get Valuable PR in Your Hometown Using the Media
As an author, you may have recently published a book. In writing this title, you dedicated much of your time and passion in order to create a final piece of work that can be enjoyed by people everywhe..
16: Do You Know What is Missing From Your Public Relations Plan?
"In my nearly twenty years of experience in the public relations industry the missing link to many publicity campaigns is positioning! I have found that by correctly positioning each book, product or ..
17: Taking Your Campaign on the Road: Five Author Tour Tips Serious Writers Need to Know
In the 'old days,' there was a specific formula to book promotion. A no-holds barred author tour was the answer where the author would go for a winning mixture of television, radio, print and book sig..
18: How to Get Local Media Interested in Your Book
As an author, you may have recently published a book. In writing this title, you dedicated much of your time and passion in order to create a final piece of work that can be enjoyed by people everywhe..
19: An Interview With Author Paul Miller About A Place To Belong
I recently had the opportunity to read Paul Miller’s debut book A Place to Belong. In it he details his life between the ages of 8 and 14, so what? I hear you say. Well the simple answer is that Pau..
20: Affordable Book Promotion Offerings Online For Authors And Publishers
Without media attention, your book will languish on bookshelves, in a warehouse, or in your garage. Or, in the case of print-on-demand books, your words will languish – unprinted and unbound â..
21: The Lowdown On Finding The Perfect Keywords
Whenever I teach a class on Internet marketing, it's inevitable that the term "keyword" comes up. Keywords tend to confuse people, mostly because there are numerous ways of figuring them out; not all ..
22: The Secrets To Marketing Fiction
When my first book (The Cliffhanger) was published nearly seven years ago, I had high hopes of its success. I mean I am, after all, a PR person – so how hard could it be to market fiction? Gran..
23: Don't Be An Expert, Be A Filter (secrets To Selling More Books)
So, how much would you pay someone to sift through your email each morning, deleting the garbage and presenting you with the 5 (out of 500) emails you need to respond to? If you already have someone l..
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