If you want better returns on your direct marketing dollars, you need to stand on the shoulders of marketing giants. If you do as they did, you’ll get the terrific results they got. W..

Whether you sell your product or service online or offline, there are two principles you must understand to be a successful marketer. Understand them well, and you’ll make a fortune.T..

When you want to be successful, you do what successful people do. Advertising giant David Ogilvy read one book at least seven times, and he recommended that everyone in advertising do the same. That b..

You deserve to be a master of influence in life and in network marketing. All Millionaires are great promoters and to be a great promoter requires you to be a master of influence. This comes from bein..

Finishing out the much anticipated sale of the year might become nothing but a bad dream if you do not adopt the proper persuasion skills. When you do business you should always ensure that you are th..

Many think motivation is useless because it doesn’t ensure long-lasting results. This thought tendency can be seen in what I call the Desperation Cycle. The Desperation Cycle shows how human na..

There are plenty of things I do to get more business and career education every day. For example, I listen to audio books while I'm driving around town, and finish a book per week that I wouldn't oth..

Do we understand the advertising and how the market works? When you go to the supermarket to by shampoo, what dictates what we buy? There are over 50 different choices, which one do you buy? You do..

In order to successfully motivate someone—or, to get her/him to internalize the motivation—you have to create a deep hunger or thirst. It has been said that you can lead a horse to water..

The geographic area in which I live celebrate Chinese New Year anually. Being a Chinese, my family and I celebrated this festive season as well.During this Chinese New Year, it is a custom for people ..

Every day we're confronted with situations where we need to influence, lead and persuade people. From persuading your children to clean their room, to convincing your boss to give you a raise. It's al..