The recent announcement by executive search giant Heidrick & Struggles to shrink it's recruiting practice by 45% and focus on consulting caused me to think about the role of diversifying services duri..

You've probably heard the story that it took Thomas Edison 1,000 tires before he invented the light bulb. But did you know that, 12 publishers rejected J.K Rowling's first Harry Potter book before an ..

You are at the stage where you have spent time and money developing your product, your website is up and running and the orders are coming in. As your business grows, so do your marketing needs. Perha..

You are at the stage where you have spent time and money developing your product, your website is up and running and the orders are coming in. As your business grows, so do your marketing needs. Perha..

I want you to close your eyes and ask yourself, what you would really love to do with the rest of your life, if you didn't have to work ever again. Just think, today, you will complete the sale of you..

In today's modern society, we are all hell bent in getting as much as we can, in the limited time available to us. So why bother giving things away to your customers?What can you give your customer to..

Unfortunately, many marketing letters do not end with a compelling call to action. When you're developing your marketing plan you always want to think about what is next? What do we want our reader to..

In order to be successful professionally and financially as an advisor to business owners you will have to find a niche of prospects who value the services you offer. You will then need to connect wit..