Articles related to: Media
26: Blurring the Line Between News, Media & Gossip
The Internet has brought around-the-clock news coverage into our homes along with twenty-four hour coverage of less crucial, more tantalizing fare in this information age. These days, the line betwee..
27: Are You New to the World of Radio? Then You Need to Read This!
In my nearly twenty years in the publicity industry, I have seen a fair bit of evolution in how the media reaches their audience. Some newspapers and magazines have turned into websites or blogs and ..
28: The Do's And Don'ts Of Writing A Press Release
What do you need to do before you even put pen to paper and start writing a press release?Although writing a successful press release is pretty straightforward, unless you do it correctly your hard wo..
29: The Do's and Don'ts of Writing A Press Release
What do you need to do before you even put pen to paper and start writing a press release?Although writing a successful press release is pretty straightforward, unless you do it correctly your hard wo..
30: Understanding the Media in Your Aquarium Filters
Media is the plural of medium and in aquarist terms relates to the passage of water through a suitable material, to have an affect on, or change to the water. In other words, filtration, and without i..
31: Do Mass Media Influence the Political Behavior of Citizens
Outside of the academic environment, a harsh and seemingly ever-growing debate has appeared, concerning how mass media distorts the political agenda. Few would argue with the notion that the instituti..
32: I Can't Afford A Publicity/Public Relations Campaign -- Can I?
It's a phrase I hear over and over again from many entrepreneurs, small businesses owners and inventors: "I'd love to hire someone to launch our publicity campaign professionally, but we can't afford ..
33: Why Data Backup Is So Important
Superheroes need it, police rely on it and everyone that uses a computer should use some form of it backup. In the world of mainframes and microchips it's called data backup or data recovery and it ca..
34: Is Your Business Advertising Effective? - How Do You Know?
It really does amaze me the number of businesses who advertise purely for the sake of advertising. If you were to randomly ask ten business owners why they advertise, nine out of the ten will most lik..
35: New Media Wave Crashing In On Traditional Outlets
It has been almost twenty years since the Internet burst onto the scene and changed the way Americans communicate. However, access to this universal forum was only the first step in what was to become..
36: Text Message Marketing for Radio Stations -- Interactivity on a New Frequency
There are three things that we never leave home without any more--your keys, wallet, and mobile phone. Note that we no longer have a need for a watch. Those of us who still wear watches do so only be..
37: Resisting Media Hype
Who would have thought that there would come a day when my mother and me would meet as two strong, healthy, and brilliant women; delighting in each other’s company and challenging and supporting eac..
38: The Increasing Power Of Publicity/Media Exposure -- And How It Can Benefit Your Business.
The call came into my office and the voice on the other end was very energetic, almost giddy: “I have finalized my marketing budget and need your help launching an advertising campaign for my new pr..
39: The Power Of Media
The media is responsible for both- reflecting values of a society and creating new ones to a good extent. 'The pen is mightier than the sword' goes an old proverb. It has been proved over and over aga..
40: Movies, Marketing And Media 2007
If there was ever a summer designated as the year of the blockbuster, super-hyped, mega, big-time movie packed with amazing special effects and will make a gazillion dollars by the end of its first da..
41: Media Piracy and Law Enforcement
Once upon a time, music played for free on the radio. And you could record a cassette if you wanted to, and you could listen to it as many times as you wanted to, and nobody thought you were a pirate ..
42: 900 Numbers Celebrate 20 Year Anniversary
In little more than a decade, 900 number service has undergone considerable evolution beginning as a simple polling mechanism to an information and entertainment vehicle and finally, to the powerful, ..
43: Multimedia And Our Short Attention Spans
Would you lug your desktop or laptop computer with you wherever you go? What about your home video game system, your stereo and your entire CD collection? Would you also take all your photo albums wit..
44: Internet Marketing for Beginners
While in theory the concepts behind Internet marketing might be quite simple, executing effective strategies can be extremely difficult. This can even be tough for those who are quite experienced in t..
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