Copywriting Subcategories
Copywriting Articles
If you have some writing skills you may want to consider working at home and starting a copywriting business. Here are a few reasons why!
Wed, 10 Oct 2007: Become an Article Writer
Most internet visitors go online looking for something to watch or read. They might be researching a topic or looking for something entertaining. Even those who use the internet for business or just f
Tue, 9 Oct 2007: Creating Web Copy That Increases Your Sales
The Internet is a virtual goldmine - call it a virtual El Dorado, if you will. And, there's a gold rush out there. Just about every small business owner is doing his best at selling his product, waiti
Fri, 17 Aug 2007: To Land High-Paying Clients, You Need an Agency Quality Website
This month I'll answer a question posed by Cynthia B. who is returning to copywriting after a long absence. She wants to know:How important it is to have an agency quality website?The answer is that i
Tue, 14 Aug 2007: Freelance Writing As A Home Business Career?
There is a large variety of home based online businesses available to the right individuals who are interested in participating in them. This includes the sale of physical, service and electric goods
Tue, 14 Aug 2007: Two Common Negotiating Mistakes Copywriters Make, and How to Avoid Them
This month I'll share two financially ruinous negotiating tactics often made by beginning copywriters. Both recently came from my coaching students.Financially ruinous negotiating tactic #1 comes from
Mon, 13 Aug 2007: Copywriting Software - The Ultimate Copywriting Aid?
Writing copy is your number one weapon when it comes to making serious money online. Sure, you can spend hours getting traffic to your site using the multitude of options available, but if your site d
Wed, 8 Aug 2007: The 5 Big Obstacles to Freelance Success And How to Powerfully Overcome Them!
Having more than 20 years as a copywriter under my belt, most of it freelance, I've made all the mistakes and suffered all the pains (and the ecstasies) of freelance life. As an aid to my coaching stu
Tue, 7 Aug 2007: The World's Most Powerful Marketing Model for Freelance Copywriters And Their Clients!
As a copywriter and copywriter's coach, it's my responsibility to offer powerful, on-target advice to my "mentees." For them as well as myself...and for you...I keep a keen watch on the world of freel
Mon, 6 Aug 2007: Fatal Negotiation Mistakes Copywriters Make, and How To Avoid Them
In this article I'll share two financially ruinous negotiating tactics often made by beginning copywriters. Both came from my coaching students just this week.Financially ruinous negotiating tactic #1
Sun, 5 Aug 2007: Conquering Insecurity: Every Copywriter's Hobgoblin
In my work as a copywriter's coach I often talk with new and even seasoned copywriters who express their deeply hidden yet oft-nagging fear of "not measuring up."I explain that every copywriter has to
Sat, 4 Aug 2007: Is the Non-Profit Niche for Copywriting All It's Cracked Up to Be?
Since 2003 I've helped many new copywriters select the niche that's right for them, and those niches have been strong and varied.Nutraceuticals is big, and so is financial; technology is popular, as w
Thu, 2 Aug 2007: Failed Agreements: What Copywriters Must Know About Negotiation
There are two financially ruinous negotiating tactics often made by beginning copywriters. An example of financially ruinous negotiating tactic #1 comes from a successful book author who is adding cop
Tue, 31 Jul 2007: Why Every Copywriter Needs Great Testimonials... And How To Get Them Quickly
A beginning copywriter recently asked the question, "How can my client quickly generate testimonials?" The answer is the same for her client as it is for us: You must develop them! I must confess that
Mon, 30 Jul 2007: How To Transition Into Copywriting By Moonlighting - Even If You Already Have A Full-Time Job
There's a lot of overtly self-serving marketing taking place in the "new copywriter's space" of the Internet, and I don't want to add to that. So permit me to give you my very considered perspective o
Sun, 29 Jul 2007: How Important Is It For Copywriters To Have An Agency Quality Website?
Over the years, I've had several copywriters ask me how important it is to have an "agency quality" website. My answer is always the same: it's very important if you are prospecting other than locally
Mon, 23 Jul 2007: How Any Copywriter - Even a Beginner - Can Assemble and Present a Winning Portfolio
Every new copywriter starts with a "lightweight" portfolio, but there are ways to build it quickly. My own method was to write free for an organization in return for samples. In my case I wrote the pr
Sun, 22 Jul 2007: Specialty Copywriting: How to Select the Right Niche Market for You
In times past, copywriters typically wrote for niches with a high need and heavy respect for copywriters. The obvious places to look for work were direct marketing agencies, corporate marcom (marketin
Sat, 21 Jul 2007: How to Price a Job Correctly Even When You're Totally Stumped
For many copywriters, correctly pricing their work is a constant struggle. When it's time to offer a price, a myriad of negative influences - both internal and external - descends upon them. Sometimes
Fri, 20 Jul 2007: How to Stop Leaving Money on the Table and Get Paid Your Worth - Every Time!
In this Special Report you'll learn how to negotiate more effectively so you can add hundreds of dollars - or even thousands - to your income this year.Most freelancers hate to negotiate. Some are eve
Thu, 19 Jul 2007: How to Get B2B Clients: A Primer for Copywriters
In more than 20 years of copywriting for both business-to-consumer (B2C) and business-to-business (B2B) clients, I have found mid-size and large B2B clients to be generally easier to work with, and mo
Wed, 18 Jul 2007: How To Get 50% of Your Freelance Fee Up Front -And a Whole Lot More!
This is valuable content from my free online newsletter, the FREELANCER'S BUSINESS BULLETIN. In the April 2004 issue I shared with my subscribers the secret to getting at least 50% of your freelance f
Tue, 17 Jul 2007: How to Create Winning Concepts and Copy Every Time...Even When Faced With a Terrifying Job!
It doesn't matter how new you are to copywriting, or how old...the fact is, there will be times when you'd feel more confident with the brains, talent, and experience of a writing partner. Perhaps you
Thu, 12 Jul 2007: How to Easily Boost Your Productivity - and Your Income!
How disciplined are you?If you're like most freelancers, you love the "time freedom" of your lifestyle. No more punching a time clock or being chained to a desk. No more "hanging up quickly" when the
Wed, 9 May 2007: Whats Wrong With Your Sales? Teach Yourself Copywriting With These Jaw Dropping Ad Copy Secrets
Here's a really simple way... to turbo charge your ad copy production.This is one is the major things that a majority of internet and affiliate marketing from all ranks are missing today. Copy writing
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